Robot | Path | Permission |
GoogleBot | / | ✔ |
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User-agent: * Disallow: |
Title | Home |
Description | Prebid Login with Facebook Prebid 101 Why header bidding? Header bidding came about due to the inefficiencies (read: lower revenue) of the ad server waterfall. S |
Keywords | N/A |
WebSite | prebid.site |
Host IP | 34.217.108.35 |
Location | United States |
Site | Rank |
US$1,737
Last updated: 2022-07-29 08:32:39
prebid.site has Semrush global rank of 0. prebid.site has an estimated worth of US$ 1,737, based on its estimated Ads revenue. prebid.site receives approximately 200 unique visitors each day. Its web server is located in United States, with IP address 34.217.108.35. According to SiteAdvisor, prebid.site is safe to visit. |
Purchase/Sale Value | US$1,737 |
Daily Ads Revenue | US$1 |
Monthly Ads Revenue | US$48 |
Yearly Ads Revenue | US$577 |
Daily Unique Visitors | 13 |
Note: All traffic and earnings values are estimates. |
Host | Type | TTL | Data |
prebid.site. | A | 1798 | IP: 34.217.108.35 |
prebid.site. | NS | 1800 | NS Record: dns1.registrar-servers.com. |
prebid.site. | NS | 1800 | NS Record: dns2.registrar-servers.com. |
prebid.site. | MX | 1800 | MX Record: 15 eforward4.registrar-servers.com. |
prebid.site. | MX | 1800 | MX Record: 10 eforward1.registrar-servers.com. |
prebid.site. | MX | 1800 | MX Record: 10 eforward2.registrar-servers.com. |
prebid.site. | MX | 1800 | MX Record: 10 eforward3.registrar-servers.com. |
prebid.site. | MX | 1800 | MX Record: 20 eforward5.registrar-servers.com. |
prebid.site. | TXT | 1800 | TXT Record: v=spf1 include:spf.efwd.registrar-servers.com ~all |
Login with Facebook Prebid 101 Why header bidding? Header bidding came about due to the inefficiencies (read: lower revenue) of the ad server waterfall. Smarter people than I have written about this, but it comes down to the logic of the ad server in evaluate price source-by-source. Due to price floors assigned to each source, publishers frequently undervalued their inventory. For example, just because advertiser A wasn’t willing to pay a $10 CPM in a direct buy, doesn’t mean that advertiser B wouldn’t pay $20 CPM in an RTB auction. Beyond the publisher benefit, many exchanges also rushed to embrace header-bidding and evalgelize it to publishers because it provided a counterweight to Google’s "last look" advantage between DFP and AdX. What is prebid? The prebid project has become somewhat synonymous with header bidding overall. Prebid (as in prebid.org ) comes in a few different implementations. Prebid.js is the client-side library intended to run in the header of a publisher’s site. |
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HTTP/1.1 301 Moved Permanently Server: nginx/1.10.3 (Ubuntu) Date: Sun, 19 Dec 2021 10:11:38 GMT Content-Type: text/html Content-Length: 194 Connection: keep-alive Location: https://prebid.site/ HTTP/1.1 200 OK Server: nginx/1.10.3 (Ubuntu) Date: Sun, 19 Dec 2021 10:11:39 GMT Content-Type: text/html; charset=utf-8 Content-Length: 13243 Connection: keep-alive X-Powered-By: Express ETag: W/"33bb-hZazBd7IXCkeSInHQO6Yq154jPU" |
Domain Name: PREBID.SITE Registry Domain ID: D106559956-CNIC Registrar WHOIS Server: whois.namecheap.com Registrar URL: https://namecheap.com Updated Date: 2021-06-02T23:41:38.0Z Creation Date: 2019-06-06T03:58:49.0Z Registry Expiry Date: 2022-06-06T23:59:59.0Z Registrar: Namecheap Registrar IANA ID: 1068 Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited Registrant State/Province: Capital Region Registrant Country: IS Name Server: DNS1.REGISTRAR-SERVERS.COM Name Server: DNS2.REGISTRAR-SERVERS.COM DNSSEC: unsigned Registrar Abuse Contact Email: abuse@namecheap.com Registrar Abuse Contact Phone: +1.6613102107 >>> Last update of WHOIS database: 2021-12-23T12:09:32.0Z <<< |